The titular owner herself only briefly appears, because today is Jaja's (Zainab Jah) wedding day, in what is a barely-disguised Green Card marriage; but her daughter Marie (Sewa Zamba) has been working in the shop while trying to find a way to tell her mother she wants to be a writer rather than the hoped-for doctor.
Karene Peter, Renee Bailey and Dani Moseley play all the customers over the course of the day, including a demanding nightmare who insists on telling Aminata how to do her job before promptly falling asleep in the chair, and a wannabe boss-bitch businesswoman whose important calls are forgotten when she gets sucked into the soap opera of the braiders' arguments. And Demmy Ladipo plays all the men, including the incredibly dodgy James and various hawkers trying to sell socks and jewelry to the customers.
So it's a sitcom, and a very funny one at times, but Monique Touko's production is keenly aware that sitcom is actually a very effective genre for introducing much darker themes, because it's so reliant on quickly making you know and like a variety of characters. The story is set in 2019, during Trump's first presidency, and there's throwaway references to ICE and the kind of crackdown that's become even more familiar during the second one. It reminds us that the characters whose company we're enjoying are in some cases on quite shaky legal ground, and sets up a big rug-pull near the end.
It's also a bright, energetic and very loud evening with some great visuals - I particularly liked Jaja's wedding dress, courtesy of costume designer Jessica Cabassa, which has the kind of glamour tipping over into just the right amount of camp that any self-respecting wedding dress should have. It's got a serious core, but Jaja's African Hair Braiding never loses track of the lightness of touch and genuine heart that are its big attraction.
Jaja's African Hair Braiding by Jocelyn Bioh is booking until the 25th of April at the Lyric Hammersmith.
Running time: 1 hour 45 minutes straight through.
Photo credit: Manuel Harlan.




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